Brand Partnerships

I’m Riss, founder and coach behind Cowboy Up Wellness.

NASM Certified Wellness Coach · Nutrition Coach · Weight-Loss Specialist

I create content on habits, routines, and real lifestyle change; like sobriety and massive weight loss (100+ lbs myself). I partner with a handful of brands I actually use, and if I wouldn’t spend my own money on it, I won’t post it.

Instagram TikTok Substack

Start a partnership Email me

Brands I’ve worked with · Bloom · The Tox · Beam · Hume

What I offer

Ways to work together

Sponsored posts & reels: on-brand content across Instagram & TikTok, shown inside a real routine.
Brand ambassador & ongoing: repeated, genuine advocacy that builds real trust.
Podcasts: guest appearances on habits, routines, sobriety, and lifestyle change. Featured on Grow Up & Glow Up, The Impossible Podcast, On the Move, and The Relentless Collective.
Speaking & workshops: habits, routines, and high-standard living for your team or event.

What I promote

Products I actually use

Only things I actively use and believe in; never a paid post for something I don’t stand behind.

Energy drinks & coffee Supplements Sober & non-alc Wellness products Fitness gear & accessories Clothing & shoes Skincare Facials & massage Planners & journals

The numbers

Small, but engaged

8.6K

Instagram

8.3K

TikTok

+8%

avg. monthly growth · 90 days

3.55%

IG engagement · 90 days

57.5%

women · 42.5% men

25–44

core age

Full media kit with current analytics available on request.

How to contact me

Start a partnership

Tell me about your brand and what you have in mind. I’ll reply personally.

Email me directly